Email, phone call, followup, referral. One thing leads to another.
A good morning working on the basement. We completed the electrical boxes (all that remains is hooking them up. We've got the moisture barrier in place, and put up the insulation. The wallboard stands neatly stacked against one wall, awaiting our next assault. Ordered the doors. Another two or three sessions, and we should be ready to move in the furniture.
Then, after lunch, I followed up on some contacts and referrals. One leads to another. I'm feeling well supported in these endeavors, and confident that everything will move quickly here on, and expect to be surprised. This is a far cry from the isolation and silence of academia. Why, oh why is it this way?
The incentives are all for small businesses. I can't complain: that's the path I've chosen. But how much sweeter is the water here than what is proffered to academics. Is the work that different? Surely not. The research (at least my research) is virtually the same. The only difference is in focus, in the recognition that the research must lead to something viable from the start.
Perhaps there is greater (at least direct, measurable) value for the economy in creating new jobs, in commercializing products. --Of course, there is a danger in that... a danger that the motives for greater good may be diminished or forgotten. I think of Google's motto: do no evil... far better it had been do good, but that's another thing.--
As the head instructor for the seminar on Monday put it: one needs to remember that to do good, one must first do well. And so, I proceed.